ZMK relaunched its “Hug comes to visit” campaign
The plant held a holiday for pupils of kindergarten No. 101 in Kazan. Zelenodolsk Dairy Processing Plant relaunched the “Hug comes to visit” campaign. The other day, the company organized a holiday for the pupils of kindergarten No. 101, which is located in the Kirovsky district of Kazan. This is a multilingual kindergarten with classes in Russian, Tatar and English, which has compensatory groups. Currently, the kindergarten is attended by 400 children, 25 of whom have special health needs.
An interactive event was organized for the children with characters from the Hug brand. Throughout the holiday, children got acquainted with the wonderful world of the elephants Obnimama and Obnimashka. Young viewers were told about how elephants became the main characters in the books “Hug Me! A Tale of a Baby Elephant and His Mother" and "Hug Me! The tale of how Hug wanted to save the world.” The children played active games with the animators and solved riddles. At the end of the holiday, the kids were shown a cartoon based on the fairy tale “Hug Me! A Tale of a Baby Elephant and His Mother” in Russian and Tatar languages.
Each child also received a memorable prize - a magnet with their photo in a branded frame and a branded postcard. Let us remind you that the project “Hug comes to visit” was launched in February 2019. Over the entire period of its existence, about two thousand children took part in such kind events from ZMK.