Fashion Farming: A Breeze of the Times or a New Generation of Farmers?
Priyana Frolova destroys the stereotype of a typical farmer, and perhaps creates a new trend, showing by her own example that you can look like a fashion magazine cover every day and be a successful farmer. A young, beautiful and well-groomed girl comes to work dressed as a model and always in a good mood. And there are 70,000 quails waiting for her. Together with her husband, they founded a quail poultry farm in Naberezhnye Chelny. For several years, the farm has become a large producer of quail eggs not only in Tatarstan, but also in Russia. In addition, a farm products store has recently opened.
Today, the peasant farm Frolova E.A. is a modern production facility near Naberezhnye Chelny, near the village of Kalmash. The purpose of its creation and development is to provide people with useful and tasty quail eggs and poultry meat.
According to the Ministry of Agriculture and Food of the Republic of Tatarstan, there are now four production lines at the enterprise, where more than 30 thousand eggs are released daily.
- Our farm operates steadily, it is located in an ecologically clean area, which allows us to guarantee high quality and safety of the products. In addition, each stage of the production of quail eggs is controlled, a full cycle is provided, which includes laying eggs in incubators, raising chickens, producing compound feed directly on the farm, - says the deputy head of the farm Maxim Frolov. - Our production meets the current standards and requirements - GOST 31655-2012.
The farm has its own small feed mill. Quails get balanced feed without synthetic additives. There are four egg production lines, each 35 meters long, for 46,000 birds and one meat production line for 13,000 birds.
Priyana tells about her work and life on social networks, calling herself a Fashion Farmer. And perhaps we are seeing a new generation of farmers emerging.