Tatarstan residents presented the project on the sale of farm products “Tugan Yak”

2 December 2019, Monday

Today, a press conference was held at the Tatar-inform news agency with the participation of RT Deputy Minister of Agriculture and Food Rishat Khabipov. The conference was dedicated to the project on the sale of farm products branded Tugan Yak.

“Our farmers are an established category of agricultural producers who are growing steadily, annually increasing their production volumes. It is expected to reach 115-118% per year. 21 billion rubles worth of products will be produced, 99 billion rubles worth of products will be produced at personal farmsteads. Our goal is to help farmers sell their products on favorable terms, ”said Rishat Khabipov, starting the press conference.

Fairs held by the Ministry of Agriculture of the Republic of Tatarstan every Saturday are aimed at helping agricultural producers to sell their products. Since places for trade are provided free of charge, and transportation costs are compensated, an affordable price is provided for buyers, and it is farmers, not retailers, who receive all the profit from the sale. Agricultural cooperation also helps to process and sell manufactured products.

The next step in helping farmers of Tatarstan was the Tugan Yak project, or “Native Land”, which will enable citizens to purchase fresh and high-quality farm products at home.

Director of the State Budget Institution “Competence Center for the Development of Agricultural Cooperation” Ilnur Khabibullin explained that the social project “Tugan Yak” (“Native Land”), developed by the Competence Development Center and the Ministry of Agriculture of the Republic of Tatarstan, is aimed at creating a marketing infrastructure for small producers and processors of agricultural products by forming a unified partnership environment with the participation of retail trade facilities in large cities.

“Today, 5 retail facilities of Kazan have become project partners and two network organizations of the Republic of Tatarstan with a total number of retail facilities of more than 100 stores have made agreements. This included online stores, for example, Plantation Station. With a loyalty card, you can get a discount of up to 15% in case of pre-order, ”said Renat Mamaev, deputy director of the State Budget Institution Center for Competencies for the Development of Agricultural Cooperation ”.

At the end of the event, all journalists received special Tugan Yak cards, and now they will also be able to purchase fresh farm products at affordable prices.

Farmers who want to sell their products through the Tugan Yak project can contact the Competence Center for advice at 36 Fedoseyevskaya St. 511, tel. (843) 292-07-59, website cskskrt.rf.

Full version of the press conference: https://www.tatar-inform.ru/press_conferences/02-12-2019/press-konferentsiya-o-sozdanii-seti-po-prodazhe-fermerskoy-produktsii-tugan-yak-5697025

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